Customer Care, Customer Experience, Webinar

10 Security Best Practices to Protect your Brand on Social

Grad Conn

April 30th, 2020

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1 min read

Before joining Sprinklr as CXMO, I was a Sprinklr customer and avid user. And eight years ago, as US CMO at Microsoft when I was reviewing more than 17 different social media management tools, Sprinklr was an easy decision. One of the key reasons? Security.

It was obvious that the Sprinklr team put a significant amount of effort into their security, compliance, and governance structure. It’s the reason why most insurance customers and banks are Sprinklr customers. Security isn’t a “nice to have.” It’s critical for all brands, large and small.

Unfortunately, along with the health and economic impact of the coronavirus, we’re also seeing an increase in virus-related scams and phishing attempts. A security checkup is never a bad idea, but it’s even more important now.