Social media has been around for more than a decade, yet it remains difficult to understand the real return on investment (ROI)...

Tech companies have it tough. When customers need service, they don’t just need to know when their package shipped or if they can...

Top consumer brands know that to provide exceptional customer care, they need to connect with their customers online. Today, that...

“Bot” doesn’t have to be a dirty word. While many might think of email spam and dystopian sci-fi movies when they hear it, there...

Less than 10 years ago, if a customer had a question about a product, they could either make a 1-800 call and risk waiting on...

Brands in hot, high-profile industries like entertainment and travel aren’t the only ones that can benefit from delivering...

For centuries, the relationship between companies and people was purely transactional. Companies would produce and promote a...

Social media has completely changed the nature of customer care. As we’ve increasingly seen over the last few years, consumers...

Are you ready for the new customers who are going to change the way you do business? You know who they are and most likely think...

Congrats on getting your customer experience (CX) or customer service improvement initiative off the ground. Nothing could be...

A missing package leads to a mostly-positive Amazon chat bot adventure… and a satisfied customer. It’s a modern customer...

Once upon a time, in a land far, far away, only wizards and fairies had magic wands and customer expectations were easy to...

This year, October 5-9th is National Customer Service Week. That’s right. A full week to celebrate customer service. And, why...

Recently, Sprinklr and Oracle announced our partnership to help marketing and customer service professionals quickly and easily...

As more brands embrace a customer-first mindset, they are employing automation engines for modern customer care. With a robust...