There are a million and one ways to measure the success of your brand’s marketing. Sometimes, you might feel like you’re drowning...

Why does social media appeal to us on such a deep psychological level? Why do we spend an average of over 12 hours on social...

A business can’t market or sell to unhappy customers. In fact, in today’s world of connected and empowered consumers, you can’t...

We’re thrilled to announce our acquisition of Pluck, an Austin-based provider of integrated social community platforms for...

Long wait times, dropped calls, restating a single problem dozens of times – one could dedicate a novella to the pain points...

Customers really hate your customer service. Not mild dislike, but passionate hate – the kind of hate that involves expletives...

Learn how Starwood uses Sprinklr to rapidly manage and respond to guest complaints, while proactively engaging in opportunities...

Soft pillows, check. Ocean view, check. Little bath soaps that make me smell like Ron Burgundy’s apartment, check. Chocolate,...

It’s pure Americana: a gorgeous newlywed couple is driving in their red convertible decorated with a “Just Married” sign. They...