Advertising, Checklist, Customer Care, Customer Experience, Leadership, Marketing
As the self-proclaimed “official meeting place and community for the world’s leaders in digital business, marketing, and...
Advertising, Checklist, Customer Care, Customer Experience, Leadership, Marketing
As the self-proclaimed “official meeting place and community for the world’s leaders in digital business, marketing, and...
Customer Experience, Leadership, Marketing
The roles and responsibilities of modern marketers are evolving faster than ever. To some, this is an insurmountable challenge....
Facilitating great customer experiences is a crucial priority for global brands (or it should be, at least). Today’s customers...
The amount of content written about Millennials is astonishing. They’re naturals with technology and can simultaneously order a...
Advertising, Customer Experience, Leadership
What’s the difference between a top CMO and everyone else? After reviewing the data from the The World’s Most Influential CMOs...
The World’s Most Influential CMOs 2018 – a new report by Forbes, Sprinklr, and LinkedIn – is more than a list of talented,...
Customer Care, Customer Experience
There were over 1.3 billion international travelers in 2017, compared to 674 million in 2000. According to the United Nations,...
Brands face three pertinent questions about augmented reality (AR) and virtual reality (VR): What is the technology capable of?...
With the May 25th deadline approaching, companies around the world are working hard to ensure that they are compliant with the...
The days of one-way communication between brands and consumers are a thing of the past. Today’s consumers are connected and...
One Friday night in Dublin, Ireland, Elva Carri wanted to go out dancing. Unfortunately, her friends were too busy or too tired...
Most modern brands have relied on focus groups, surveys, expert reviews, and feedback from customer support to understand how...
Villanova cruised to victory over Michigan for its second title in three seasons, bringing an end to a March Madness filled with...
Millennials between the ages of 20 to 26 are projected to have $200 billion in spending in 2018. Understandably, many hotel...
Customer Care, Customer Experience
As customers flock to social media to research purchases, seek help from brands, and chat with each other about what they like...
