In this connected, politically charged era, it’s no longer optional for large brands to weigh in on pressing social issues. And...
In this connected, politically charged era, it’s no longer optional for large brands to weigh in on pressing social issues. And...
Culture is the differentiator between the extraordinary and the good companies. Most of us totally get that. The question I’m...
Most companies understand that it’s important to listen to their consumers, but what does that really mean? How can a company...
When a company has been around for a number of years (or decades), it’s easy to fall into the trap of complacency. Things are...
We all need a sense of purpose and to belong. Having had the good fortune to work globally, I’ve learned that no matter where I...
In our recently released report, The World’s Most Influential CMOs 2019, there are plenty of familiar faces in the Top 10....
More often than not, career paths take some unexpected turns. This is especially true when it comes to some of the top Chief...
Here’s the paradox. At no time in our history has there been such an abundance of free, quality, on-line learning available...
People, process and technology: the great triumvirate of digital transformation. When companies approach digital transformation,...
Earlier this month, I had the opportunity to speak on a career panel – titled “Life after CSR (Corporate Social Responsibility) –...
It’s no secret that the technology sector is among the most competitive when it comes to product development, but it’s just as...
Customer Experience, Leadership
The currency of today and of the future is three-fold: trust, track record, and relationships. A company’s track record of...
Telling a compelling story is (or at least should be) a high priority for all brands. Doing so, however, requires more than...
Thanks to the growing adoption of technology in modern businesses, marketing teams are better able to prove their value to the...
Customer Care, Leadership, Marketing
A few weeks ago, I joined a webinar with my friends at Sprinklr. Our goal was to discuss customer care while avoiding the...
