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Marketing

When It Comes to Digital Transformation, Start with the Customer

Digital transformation was poised to be the buzzword for 2020, and its relevance only grew when the pandemic hit in mid-March....

7/7/20 | 5 Min Read
Marketing

Creating a Sprinklr Advocacy Program

Looking for an employee advocacy solution? In today’s world, brands are competing for recognition, top talent, and consumer trust...

7/1/20 | 3 Min Read
Customer Experience, Marketing

Introducing Sprinklr’s New Mobile App for iOS and Android

Mobile apps are an integral part of our everyday lives, and many of us depend on our phones to get critical business tasks done....

6/28/20 | 2 Min Read
Customer Experience, Marketing

Inside Sprinklr’s Value Realization Model

When you’re a software vendor, you have to be able to demonstrate that you can help your customers achieve their stated...

6/24/20 | 7 Min Read
Customer Care, Marketing

How Does Your Customer Really Feel? How Social Listening Can Help

Brands have a wide array of consumer research tools at their fingertips to find out what consumers really think about them—from...

6/23/20 | 5 Min Read
Customer Care, Marketing

How Sprinklr is Helping Brands Transform Customer Care

Our communication and engagement preferences have rapidly changed over the past decade. The growth of WhatsApp, Twitter,...

6/19/20 | 6 Min Read
Customer Care, Marketing

How to Save Costs in Customer Care While Improving Customer Experience — According to Customer Service Industry Analysts

In an economy where every company is under immense pressure, cost savings are important to find wherever possible. Customer...

6/17/20 | 7 Min Read
Marketing

How you unite Microsoft Dynamics and Sprinklr to get 1+1=3

Microsoft Dynamics is one of the most used Customer Relationship Management (CRM) solutions out there, and Sprinklr likewise...

6/1/20 | 6 Min Read
Customer Experience, Marketing

How Are Companies Using AI To Enhance The Customer Experience?

This article was written by Kathleen Walch from Forbes Now more than ever companies are turning to technology to help stay...

5/31/20 | 7 Min Read
Marketing

COVID Exposed the Need for Elastic Scaling

Every corner of the branded internet is plastered with pacifying proclamations from customer service teams. They range from the...

5/27/20 | 6 Min Read
Marketing

How to Use Customer Journey Mapping for Modern Customer Care

COVID-19 is not only transforming the way brands do business, but also the way customers do business with us. Companies who only...

5/22/20 | 7 Min Read
Marketing

Six Areas Where AI Is Improving Customer Experiences

This article was written by Louis Columbus from Forbes Bottom Line: This year’s hard reset is amplifying how vital customer...

5/22/20 | 12 Min Read
Customer Experience, Marketing

Customer Experience Is The New Brand

Care is the new marketing, and customer experience is the cornerstone of care. And in order to provide a stellar customer...

5/14/20 | 8 Min Read
Customer Care, Customer Experience, Marketing

3 perspectives when considering new social media and messaging channels

Digital transformation is a certain hot topic in 2020 – it’s been mentioned over 950 thousand times already on social...

5/11/20 | 6 Min Read
Customer Experience, Marketing

As Digital Transformation Accelerates, Omnichannel CX is a Business Imperative

Microsoft CEO Satya Nadella recently said that they’ve seen two years worth of digital transformation in two months. Sound...

5/11/20 | 8 Min Read

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