Tuesday, April 16th, 2019 | 4 min read
The Westeros band got back together in the season opener of Game of Thrones. The episode was packed with staredowns, bear hugs, reunions, and lots of “Bran being Bran” moments. “Winterfell” was the family reunion tour we all needed before our dearest characters face the inevitable wars to come. Sigh…
As promised, we’re sharing our findings on which characters drew the loudest social media conversations, the moments that almost broke the internet, and the figures who are most loved (and loathed) across the globe.
When it comes to predictions for which house will rule the kingdom, House Stark is still in the lead this week. After Sunday’s premiere, we have some new contenders in the mix: House Tully & House Arryn. We’re thinking House Tully moved up in the ranks after the intense secret reveal in the cave with Jon Snow (why is Jon Snow always having intense moments in caves?!).
Even though the Night King wasn’t featured in Episode 1, he is still making waves on Twitter. And I agree with you, Twitterverse, the Night King is indeed “diabolical.” But I don’t know about “delicious.” Calling the Night King delicious, is diabolical. See what I did there?
Winter has arrived across the globe (not literally, but, you get it).
It comes as no surprise that Bran is currently the talk of the (Westeros) town. Episode 1 concluded with a staredown during the reunion of all reunions between Jaime Lanister and Bran Stark right. There is a lot to unpack here, and I think my jaw is still on the proverbial floor.
The season premiere was definitely an emotional rollercoaster for the Twitterverse. Lot’s of heartbreak, screaming, and clapping.
The love-to-loathe ratio for the main characters is fascinating. Theon Greyjoy and Tormund are the only characters who don’t appear on both graphs – Theon being loathed, and Tormund being loved. The rest of the characters are both loved and hated nearly right down the middle.
Jon Snow is still leading the way in the #ForTheThrone predictions, while ever-present Bran is slowly but steadily moving up in the ranks.
And of course, the memes. The beautiful, beautiful memes.
We live for the GoT reaction gifs/memes at Sprinklr. We literally have a company-wide group chat dedicated to the cause.
IM BACK BABY pic.twitter.com/M8ekyC8c8O
— Seinfeld Current Day (@Seinfeld2000) April 15, 2019
— béni. (@WrittenByTerry) April 15, 2019
— j$🌵 (@WP_Problem) April 15, 2019
— G O L D I E. (@goldietaylor) April 15, 2019
What are your favorite reaction gifs/memes? Send us your top selections @Sprinklr with the hashtag #GoTSprinklr.
Follow the Throne with us all season long – new data recaps after every episode.
We wish your beloved characters good fortune in the wars to come.
We used Sprinklr Research and Sprinklr Display to rank the most popular characters, houses and theories mentioned on Twitter in the past three months.
We aggregated all messages containing ( “game of thrones” OR “#gameofthrones” OR “#got” OR #forthethrone OR “#gots8” OR “#gameofthronesseason8” OR “@gameofthrones” ). We then applied an additional keyword search to analyze any mentions of the remaining characters and house names. These additional keywords are called “Sprinklr Themes” – allowing you to slice and dice your listening topic mentions & turn unstructured data into structured data.
We organized all of this real-time data with the Sprinklr Display product in order to tell a visual data story that ranked the most popular family houses and remaining characters mentioned in the last 30 days on Twitter, from March 9th 2019 to April 7th 2019.
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